tutorials
How to Make a Blowout Last Longer
A salon blowout should last days, not hours. Most of what shortens it happens after you leave — here's how to protect it.
Arnie Pethjan
5 min read
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Hair Care Insights & Tips
Our Blog
Expert advice, trends, and inspiration for beautiful hair
product reviews
Which Styling Product Do You Actually Need?
Twenty styling products on one shelf, and most people own three that do the same thing. Here's how to match the product to the result you want.
Arnie Pethjan
7 min read
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hair care
Lash Lift or Lash Extensions? How to Choose
One curls the lashes you have. The other adds new ones. The right choice depends on your lashes, your budget and how much upkeep you'll realistically do.
Arnie Pethjan
6 min read
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hair care
Waxing: How to Prepare, and What to Do Afterwards
Most disappointing wax appointments come down to two things: hair that was too short, and aftercare that got skipped. Both are easy to get right.
Arnie Pethjan
6 min read
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tutorials
Brow Lamination, Tint or Airbrush: What's the Difference?
Three brow treatments that sound interchangeable and aren't. Here's what each one does, and how to work out which combination you actually need.
Arnie Pethjan
6 min read
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hair care
Which Facial Should You Book? A Straightforward Guide
Twenty-one facials on one menu is a lot to choose from. Here's what each one actually does, so you can book the right one instead of guessing.
Arnie Pethjan
7 min read
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hair care
The Ultimate Guide to Maintaining Color-Treated Hair
Discover professional tips to keep your color vibrant and healthy between salon visits
Arnie Pethjan
5 min read
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trends
2024 Hair Trends: What's Hot This Season
Stay ahead of the curve with these cutting-edge hair trends taking over salons
Arnie Pethjan
4 min read
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product reviews
Product Spotlight: Our Top 5 Must-Have Hair Products
Discover the salon-exclusive products that deliver professional results at home
Arnie Pethjan
4 min read
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salon news
Artiste Studio Expands with New Extension Bar
We're excited to announce our new dedicated space for extension services
Arnie Pethjan
3 min read
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tutorials
How to Achieve the Perfect At-Home Blowout
Master the art of salon-quality styling in your own bathroom
Arnie Pethjan
6 min read
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